NEW YORK — Incentive Insights, a rebate and incentive management company, will attend the Summer Fancy Food Show on June 12-14 at the Javits Center. The Summer Fancy Food Show is sponsored by the Specialty Food Association and is open to qualified buyers and industry professionals.
Incentive Insights will attend the show to help businesses learn how incentives can help them stand out in a saturated market. Incentive Insights benefits manufacturers and other businesses in several ways, including
- Providing customized advanced data collection solutions that businesses can use to create a unique phygital experience for customers or to drive a brand rewards and loyalty program
- Providing an incentives payment solution where product purchasers receive a financial reward to share their brand experience on social media
- Providing branded card solutions to reinforce a company’s branding as participants use the card
About Incentive Insights
Incentive Insights is a consumer insights, data collection, incentive, and rebate company. It provides the customization of a boutique firm while having the capacity to process incentives efficiently. The company’s history dates to 1985 with the founding of DataMatrix Technologies. The company’s name is derived from its technology that allows for a high volume of accurate data capture and automated analysis at an affordable cost. In 2017, DataMatrix Technologies rebranded as Incentive Insights. The rebranding reflects a focus on the important insights businesses can gain through sales channels and customer incentive programs.
Nathaniel Smathers, a contributor to the Incentive Insights blog, brings a fresh perspective on business strategies and market trends. With a background in marketing and a passion for data-driven insights, Nathaniel offers a unique blend of expertise and creativity. His approach to dissecting complex market dynamics and transforming them into actionable strategies makes him an invaluable asset to our team.