Product Incentives
As a manufacturer, you want your products to sell well from day one.
As a manufacturer, you want your products to sell well from day one. You need your channel sales partners and their salespeople to put as much effort into selling your products as you put into making them to meet increasingly demanding sales goals. These parties may need an extra push to deliver the best results.
Product launch incentive programs pull through promotion management, a dealer loader program, and more can help ensure your products receive the attention they deserve. At the same time, product incentive management is a powerful data collection tool, allowing you to gather valuable information about your product’s vendors and end-users. At Incentive Insights, we understand the benefits of using incentive programs throughout a product’s lifespan, which is why we offer convenient rebate management, sales incentive management and data collection services for companies such as yours. Learn more about the product incentives we can help process and fulfill below.
Benefits of Product Launch Incentive Programs
The success of a new product hinges on its initial launch. To give your product a strong start, you need to encourage sales channel partners to buy large quantities and actively sell to customers. Depending on the size of the distributors and retailers you work with, you may have to give them an incentive to make your product launch successful. A rebate program for product launch gives partners a strong financial motivator to stock and move more of your product when it first becomes available. Some benefits of product launch rebates include:
A rebate program can significantly boost sales of a new product, creating momentum to carry it through the rest of its lifespan. When paired with other product launch incentives, such as a Sales Program Incentive Fund to motivate sales representatives, a product launch rebate can also boost sales to consumers.
When you offer a customer rebate at product launch, consumers take notice. Some may choose your product over a competitor’s due to the promise of a good deal. An impressive rebate program can create buzz around your product and lead to strong sales even after the program ends.
A vendor rebate shows your sales partners you appreciate them and care about their success, making a product launch incentive program the perfect way to strengthen vendor relationships.
In addition to offering rebates for your existing sales partners, a product launch is a great time to reach out to new markets. Consider implementing new market sales incentive programs for new partners who agree to stock your upcoming product. At Incentive Insights, we can manage rebate and incentive processing and fulfillment to make your job easier and your campaigns more successful.
New Market Sales Incentive Programs
After a customer buys your new product, you want to maintain contact with them — this allows you to provide support, send effective marketing messages and personalize any interactions you have with them in the future to build customer loyalty. When you use product registration, you can get the information you need directly from customers, not removed third parties.
You can have customers register a new product in several ways. For example, you could have them fill out a physical mail-in registration card or direct them to an easy-to-use online portal. You might even add a small incentive, such as a prepaid gift card, to encourage participation.
Whichever method you choose, your program’s return on investment will depend on how you manage and use the data you receive. As a data collection and processing company, Incentive Insights can help you take advantage of product registration for all your products. Our data scientists will carefully verify information accuracy and analyze data to provide the insights you need to meet sales goals and launch even better products in the future.
Why Work With Incentive Insights for Your End of Life Rebate Programs
Although you can certainly implement a product launch rebate or product registration campaign independently, the time and resources required mean working with an experienced rebate management company is often beneficial. At Incentive Insights, we can develop a rebate processing technology or software to meet your specific needs and manage the data you receive from your distributors and customers.
Unlike our competitors, we allow you to fully customize your campaigns. This means you can collect whatever information you need from your customers. We also strive to provide personalized customer service. Your team of account specialists will support you through every step of the process — from concept to fulfillment — and work to build a lasting relationship with your organization, so you’ll always have a product incentive fulfillment company to help your product launch and registration programs pay off.
Learn more about the benefits!
To learn more about the benefits of product launch incentive and data collection programs, subscribe to our newsletter. Call 914-223-8669, request your free offer setup or fill out our online contact form today.
