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Once you’ve decided that offering a rebate program is a strategy you’d like to implement, you and your team will be faced with deciding which rebate reward you’ll offer your participants. In the [...]

Manufacturers and retailers began implementing incentive programs more than 50 years ago. While incentives are still a key component of many promotional strategies today, they have and will [...]

If you ask anyone in business, more specifically someone in marketing, they’ll tell you how important it is to know your customer. It is because of this, that so many of them look to get their [...]